Being where the customer is: that's how we could sum up the objective of Omnichannel strategy. Customers have become accustomed to easy shopping paths and experiences.
In this context, marketplaces have become in a few years a place to be for many e-retailers to make themselves more visible and increase sales.
Shoppingfeed has written, with the collaboration of its partners and the feedback of Oxbow, a complete white paper to not miss anything about the great opportunities brought by the marketplaces.
All the Shoppinfeed expertise condensed in a complete white paper.
"Today, we do not sell all of our products on marketplaces and keep certain lines for our e-commerce site and our stores."
Benjamin Moutel, Traffic Manager Marketplace & Wholesale at Oxbow
Discover on this eBook :