[Ebook] Getting started on marketplaces
by Shoppingfeed


Being where the customer is: that's how we could sum up the objective of Omnichannel strategy. Customers have become accustomed to easy shopping paths and experiences.


In this context, marketplaces have become in a few years a place to be for many e-retailers to make themselves more visible and increase sales.

  • 45% of the top 20 e-retailers have their own marketplace
  • 550 billion euros: this is the turnover that should be generated by marketplaces in 2029
  • 2.5 million customers for ManoMano, created in 2012 


Shoppingfeed has written, with the collaboration of its partners and the feedback of Oxbow, a complete white paper to not miss anything about the great opportunities brought by the marketplaces.

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All the Shoppinfeed expertise condensed in a complete white paper.

ebook getting started on marketplaces

Boost your e-commerce!

"Today, we do not sell all of our products on marketplaces and keep certain lines for our e-commerce site and our stores."

Benjamin Moutel, Traffic Manager Marketplace & Wholesale at Oxbow

Discover on this eBook : 

  • State of play for the U.S. marketplaces 
  • General vs specialized: the types of marketplaces
  • Advantages and limitations of marketplaces
  • Marketplaces case study
  • What’s required for getting started on a marketplace
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